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Resume

Resume Number : 50044
Category : Information Technology
Desired Position : senior ux designer
Education : Masters in Design
Skills :
Omnigraffle8 Yr
Axure8 Yr
Creative Suite-CS6 (Adobe Photoshop, Adobe Illustrator, InDesign, Acrobat Pro, Flash, Action Scripting, Dreamweaver, Fireworks, ImageReady, Pagemaker)8 Yr
Visio5 Yr
Adobe After Effects8 Yr
Tax Terms: Contract Corp-to-Corp
Location : New York, New York
Current Company : PUBLICIS LIFE BRANDS MEDICUS
Current Salary : Up to $115K
Experience : 10-20 Yr
Date : 09-08-13
Info :

AREAS OF EXPERTISE

Web & Interaction Design, Application Design, Tablet/Mobile Application, Art Direction, Information Architecture, User Research (Specialization in HCI), User Flows (Persona / Narrative / Mental Modeling / Storyboarding), UX Vision & Product Heuristics, Product/Site Mapping, Requirement Documentation, Data Visualization, Rapid Prototyping, Product Interface, Corporate Branding & Print Media

 

OBJECTIVE

Utilize my experience & education in Design & Human Computer Interaction (HCI) to deliver projects, which have unique user experience and usability standards. To evolve new ideas & strategy to meet business goals right on time.

 

SUMMARY OF QUALIFICATIONS

·         9+ yrs experience in Web & Digital Media industry across Interaction & Web Design, Information Architecture and User Research domains, which has helped me to have a holistic approach.

·         I have taken up varied roles & challenges to satisfy my passion of learning & sharing. I have done projects ranging from Application Design, Web Design, iPad/Tablet & Mobile Applications, Widgets, Site Mapping and User Research

·         My education in design & masters in visual design has developed a strong knowledge of user interface design processes and methodology. Ability to innovate, implement ideas and work in agile environment.

·         Excellent communication and interpersonal skills

·         Ability to work in, collaborate and guide team

·         Detail oriented and comfortable in a fast paced environment with deadlines

 

TECHNICAL SKILLS
Proficient on both Mac and PC platforms
Software:

Visio, Omnigraffle, Axure, Balsamiq

Creative Suite-CS6 (Adobe Photoshop, Adobe Illustrator, InDesign, Acrobat Pro, Flash, Action Scripting, Dreamweaver, Fireworks, ImageReady, Pagemaker); Adobe After Effects;Swift3D; MS Office; Poser; Macromedia Flash; Morae
Content Management Application (Vignette V5/V7)
Programming:

HTML, CSS, Flash, Action Scripting, Javascript, jquery, C+
Editing Software: Final Cut Pro, Sound Edit

 

WORK EXPERIENCE

 

PUBLICIS LIFE BRANDS MEDICUS – USER EXPERIENCE DESIGN CONSULTANT  |  May 2013

Role: Working on structuring, sitemaps and wireframes for Healthcare professional websites, tablet and mobile experience.

 

DIGITAS HEALTH – USER EXPERIENCE DESIGN CONSULTANT  |  April 2013

Role: Desktop & tablet application for Healthcare professional and mobile application for patients

 

TRIGNOS – LEAD USER EXPERIENCE DESIGN CONSULTANT  |  May 2012 – March 2013

Role:  Involved in conceptualizing and visualizing Office Application Zinni, which facilitates users in organizing Office & Personal work and helps them to connect, organize and keep track of their daily functioning. Conceptualization & designing of ecommerce sites - Toyraptor (RC Toys) & HRLife (Clothing Line).

 

SENIOR EXPERIENCE ARCHITECT  |  November 2010 – April 2012

E*TRADE Financial, 34 Exchange Place, Jersey City, NJ      

Role: Working as part of Product Experience group responsible for new vision of wide range of financial products and internal applications of E*TRADE. Researching disruptive innovation with regards to complex data display and manipulation within the financial services industry, including designing the information architecture for our new E*TRADE Mobile Pro Application for iPad.

Projects : iPad Application, Transfer Money, Account Transfer, Employee Stock Plan, Traditional IRA, View Orders Application design, Quick Transfer, Wire Out Money, Automatic Investing, Complex Orders, Account Aggregation, My Info

 

SENIOR USER EXPERIENCE DESIGNER / INFORMATION ARCHITECT  |  August 2008 – October 2010

Fox Digital Network, 1211 Avenue of the Americas, New York, NY 10036

Role: Involved in initiation of a new vision for Fox News to make it more accessible to the targeted User segment and increasing user base. I worked as part of the Fox Digital Business Analyst Group to lay out the guidelines for the site architecture which today serves as a blueprint for all Fox News sites. Responsible in creating wireframes for Homepage and different sections within Fox News and Fox Business. Created custom layouts and module variations in Visio to display different news contents. Analyzed and created Business Requirement document to communicate the ideas to Stakeholders, Designers and Developers. Worked in tandem with Designers to implement the wireframes. Exposure and training in Content Management System (Vignette 7) helped me to understand the flow and management of volume of news content from editor’s perspective. Worked towards advancement of interactive feature for both Fox News & Business by analyzing and researching new technologies and user aspirations.

Projects : Fox News Homepage, Header, Opinion Section, Health Section, Politics section, Sitemap, Interactive Maps, Maps for Editor, Liveshots Blog, FN Specials & DVDs, Video CMS, Video experience, Fox Business Quotes, Fox Business Personal Finance, Tools, Internal Photo System                                                          

 

LEAD INTERACTION DESIGNER |  July 2006 – August 2008

Trignos, California, USA

Role: Worked on conceptualization and execution of various time bound and turnkey projects from requirements to visual design stage. Involved in creating new concepts and vision for products marketed by the ad sales team. Complete responsibility of every aspect of design delivered to the development team. Worked on varied projects which included Facebook Applications, widgets, mobile applications, social networking sites, Industrial application, financial applications and ecommerce sites that gave me an insight into different aspects of user experience that need to be emphasized with each changing media types and requirements. Lead a team of designers on various projects. Collaborated and reviewed designs to come up with best possible design solutions.

Projects : Sports Widgets, Our Country(Social Networking), Barksdale, Toyraptor, Palmz Airplanes, Bling My ride, Gizmoz, Citysearch, College Rivalries, SkeetV, Babycenter, Eureka!Nation, Bonnie Hunt Show, reQall, Hot doodles, DVD Play, Power Chord, Kave, Mobile Applications

 

USER INTERFACE DESIGNER |   May 2005 – July 2006

Hurix Systems, Mumbai, India

Role: Worked on designing the layout for e-learning applications. Role involved working with instructional designers and flash developers to come up with a story board for the application and building the concepts in flash. Formulated various training courses, designed templates and course content as per the User needs. Built in interactive features that would enhance the experience and impart knowledge in a seamless manner.

Projects : Training course for Flight Crew & Staff for Cathay Pacific, Six Sigma e test for LG, QBook Authoring Tool, Mathematics Tool

 

UX RESEARCH ASSISTANT |   May 2003 – May 2005

IDC, IIT Mumbai, India

Role: Paper on “Financial Account management system for Groups of small/marginal farmers in rural India”. Conducted seminars on “Tangible User Interfaces” and “Enabling user interfaces with animating characters and conversational agents”. Worked on a mechanism to input Indic scripts which consists of 52 alphabets on Mobile keypad. Data entry methods for Indian language like Hindi are not keyboard friendly it involves the use of multiple shift modes. Devised a practical input mechanism, built prototype and conducted user study and heuristic evaluation.

                                                                                                                                                                                  

SENIOR ARCHITECT  |  July 2002 – April 2003

Vastu-Shilpa Consultants, Ahmedabad, India

Role: Worked on the spatial planning & design of Public Utilities and social parks along a water front area. Created true scaled models for the project and presented the concept and design to Client.

 

ARCHITECT  |  May 2001 – May 2002

Grids, Ranchi, India

Role: Worked on several residential and commercial projects. Developed low cost modular units for public schools that incorporated scalability and repeatability for remote areas.

 

EDUCATION

Masters in Design (M. Des.), IDC |   Batch 2003-2005

IIT, Bombay.  (www.idc.iitb.ac.in), IDC is a - member of ICSID, ICOGRADA, Cumulus, InDeAs

Specialization in Human Computer Interaction (HCI)

Bachelor in Design & Architecture, BIT  |   Batch 1996-2001

Birla Institute of Technology, Mesra (www.bitmesra.ac.in)

 

EXECUTED PROJECTS

Websites:

www.foxnews.com

http://quote.foxbusiness.com/symbol/aapl/snapshot

http://www.foxbusiness.com/personal-finance/index.html

http://www.foxnews.com/on-air/happening-now/index.html

http://www.foxnews.com/imag/

http://www.foxnews.com/opinion/index.html

http://apps.facebook.com/college_rivalries/

http://apps.facebook.com/blingmyride/

http://vortexme.com/vortex/

http://www.toyraptor.com/

http://apps.facebook.com/powerchord/

http://apps.facebook.com/gizmoz/

http://www.reqall.com/app

http://apps.facebook.com/evite/

http://apps.facebook.com/citysearch/

http://eco.netvibes.com/widgets/302183/mls-league-vortex-2-0